Consumer Insights Analysis/Market Researcher
• In this role, you will be part of the Insights & Analytics team within the Platforms and Devices Strategy & Operations team. You will sit on the Marketing and Go to Market Insights team, driving consumer insights around our subscription's products. You will run qualitative and quantitative research, working closely with the broader Insights & Analytics team. Responsibilities:
- Act as the primary point of contact for Insights with the Subscriptions and Growth team
- Run qualitative and quantitative research to help understand the customer journey, as well as optimize plan names and positioning for new and changing subscriptions plans.
- Build research roadmap, working with stakeholders and Strategy & Operations teams to prioritize asks
- Deeply understand our customer and their path through subscriptions, working with the Analytics team to understand consumer behavior.
Experience:
- 5+ years of relevant marketing research experience is required
- Experience includes working at a market research firm and/or working in a consumer insights / market research role within an organization
- Mastery of skills used across steps in the research process, including research design, project management, data analysis, and synthesis of insights into a narrative.
- Clearly demonstrated success in drawing out, synthesizing, and connecting insights to marketing and go-to-market strategy Strong stakeholder communication, presence, and relationship management skills, including ability to facilitate meetings to successful outcomes.
- Experience working in a technology and/or social media company or agency role.
Skills:
- Consumer Insight
- Quantitative/Qualitative research
- Market research
Education:
- Bachelor's degree required; master's preferred
About US Tech Solutions: US Tech Solutions is a global staff augmentation firm providing a wide range of talent on-demand and total workforce solutions. To know more about US Tech Solutions, please visit www.ustechsolutions.com. US Tech Solutions is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.