Marketing Manager - Agronomy & Events

Marketing Manager - Agronomy & EventsAt WinField United Canada, we’re all about getting our hands dirty. Combining local understanding and world-class expertise, we provide independent ag retailers and their customers with products and services designed to fit their specific needs. After all, no two seasons, regions, fields, or farmers are identical. And no one knows what an operation needs like those on the ground. Currently we are hiring for an: Marketing Manager – Agronomic Events & Content We’re hiring an Marketing Manager: Agronomic Events & Content provides strategic leadership for agronomic education, event programming, and content development aligned with WinField United Canada’s business priorities, sales objectives, and marketing goals. This role owns the strategy, planning, execution oversight, and continuous improvement of agronomic education programs, product guides, agronomic communications, and industry event participation. The role works in close partnership with Sales, Marketing, Agronomy, Product Management, and Supplier Partners to ensure agronomic messaging is aligned, accurate, commercially relevant, and delivered consistently across internal and external channels. This position also aligns closely with the Marketing Director and Marketing Strategy Manager to ensure brand integrity, integrated execution, and consistent communication strategies across all customer touchpoints. This role includes collaboration and direction, with the Events Marketing Specialist. Success requires strong leadership, coaching, prioritization, and execution oversight to deliver high-quality events, educational programming, and agronomic marketing outcomes that support business growth. This role combines strategic thinking, agronomic understanding, project leadership, and content stewardship to strengthen WinField United Canada’s market presence and customer value proposition.

Required Qualifications

University degree in business, marketing, agronomy, plant sciences, or related field 5+ years of experience in marketing, agronomy, sales, business development, or related disciplines, preferably in agriculture Strong understanding of agronomic communication and educational programming Demonstrated project leadership across multiple stakeholders and initiatives Excellent verbal, written, and interpersonal communication skills Strong organizational and planning capability High attention to detail and strong problem-solving ability Working knowledge of Microsoft Office WinField United Canada provides a comprehensive benefits package that includes medical, dental, vision coverage, disability coverage, critical illness, and life insurance. We have a retirement program that encourages our employees to save for the longer term, with generous matching employer contributions. Our benefit package demonstrates our focus on our employees’ experience with maternity top up benefits and an Employee Assistance Program. In addition to base pay, you are eligible to participate in our Annual Variable Incentive Pay consistent with the terms of our plan, which provide discretionary award opportunities reflecting components such as performance of the company. Details will be discussed through the recruitment process. WinField United Canada and our global entities support diversity in employment practices. Join WinField United Canada and help us build vibrant agricultural communities! About Land O'Lakes, Inc. Join us and be part of a Fortune 250, farmer- and member-owned cooperative that is reimagining the business of food. We have been named a Top Workplace by Indeed and LinkedIn, and to the TIME 100 Most Influential Companies list. Benefits for most full-time roles include medical, dental, vision, PTO, life & disability insurance, education assistance, a 401k and a variety of well-being resources. Most part-time employees are eligible for prorated PTO, holiday pay, employee development programs, prorated education assistance, and a 401(k). Land O'Lakes, Inc. is an Equal Opportunity Employer (EOE) M/F/Vets/Disabled. The company maintains a drug-free workforce, including post-employment substance abuse testing pursuant to a Drug and Alcohol Policy. Neither Land O’Lakes, nor its search firms, will ever contact you and ask for confidential information over the phone or in email. If you receive a call or email like this, please do not provide the information being requested. Land O'Lakes uses artificial intelligence, as defined under the laws of the Province of Ontario, to help recruiters screen, assess or select applicants to job postings.