Senior Creative (Paid Social)
• As a Contract Senior Creative on our team, you’ll help shape the future of healthcare and infuse design excellence into every Ro touchpoint. At Ro, Senior Creatives are multidisciplinary craftspeople and creative thinkers who tackle conceptual challenges and maintain a high level of craft in their design work
- Your role will be focused on creating iterative and net new performance-driven paid social work across various platforms that bring our brand to life
- You’ll work with a team of creative craftspeople passionate about making a difference in healthcare — we’re all about building authentic empathy for our users, never assuming their experiences, and boldly presenting the truth. All while caring for every single pixel
- You’ll be focused on great paid social creative that converts. You will concept and create visually captivating paid social content (static, video, etc.) that drives conversion and user engagement while communicating our brand messaging. Your work will be measured against metric goals such as CTR, CVR, and CAC
- You’ll be responsible for brainstorming and creating a high volume of new ad concepts to drive outsized account performance. You’ll leverage performance insights and growth metrics to spot patterns, distill insights, and create hypotheses for future creative iteration
- You’ll own paid social workstreams, leveraging learnings to create templates and frameworks to work more efficiently, infusing the Ro growth ecosystem with fresh, brand-aligned creative. You’ll partner with a conceptual copywriter to introduce new ways to stretch our brand
- You’ll be engaged with the latest design and social media trends, technologies (Al), and industry best practices to improve the effectiveness of creative deliverables. You’ll partner with a conceptual copywriter to introduce new and relevant ways to express ourselves on Meta, TikTok, and more
- You’ll work to bring ideas from concept to execution independently and collaboratively, creating and iterating on a high volume of creative quickly
Benefits
- Medical, dental, and vision membership
- Equity for all team members
- Flexible time off
- Paid parental leave, and flexible work arrangement
- Well-stocked office with snacks and bi-weekly free lunches
- Gym, learning, and development stipends