Senior Email & Lifecycle Manager
Who We Are: Enhesa is the leading provider of regulatory and sustainability intelligence worldwide. As a trusted partner, we empower the global business community with the insight to act today and prepare for tomorrow to create a more sustainable future - positively impacting our environment, our health, our safety, and our future. Navigating the fast-changing compliance and sustainability landscapes, we help them understand not just what they should do (first) but also how to do it. Both in their unique business and anywhere in the world. Now and in the future. Our Mission: Identify EHS requirements for the industry Provide EHS compliance tools to companies Advise companies in developing and implementing corporate EHS strategies Enhesa’s core clients include Fortune 500 multinational companies. For more information, visit www.enhesa.com As part of our highly dynamic team, we offer: A competitive salary package & benefits with a flexible home-working policy Work/life balance and a fast-paced and driven environment Accountability and pride for your projects
About the Role
We’re looking for a Senior Email & Lifecycle Manager to professionalise and elevate Enhesa’s prospect email and nurture engine. You will own our always-on lifecycle communications from lead acquisition through sales qualification, ensuring they are structured, persona-focused and commercially effective. A key part of the role will be strengthening our newsletter programme and turning it into a high-quality, insight-led channel aligned to enterprise audiences. This role is about bringing clarity, consistency and performance to our email and nurture activity. You will work closely with Marketing, Sales and Product Marketing to ensure lifecycle communications support pipeline growth across our enterprise B2B SaaS portfolio. Day-to-Day Responsibilities Strategy & Segmentation Own the prospect lifecycle strategy across key funnel stages Define clear segmentation and persona frameworks Build and optimise persona-led nurture journeys Strengthen and structure the newsletter programme as a core engagement channel Align lifecycle communications with demand generation and sales priorities Execution & Optimisation Design, build and optimise automated email journeys Improve engagement and MQL to SQL conversion Develop and execute an experimentation roadmap Maintain clear documentation and lifecycle standards Reporting & Collaboration Build simple, commercially focused lifecycle reporting Translate performance data into actionable recommendations Partner cross-functionally to ensure alignment across marketing and sales What We’re Looking For 6+ years in B2B SaaS email, CRM or lifecycle roles Strong hands-on experience with HubSpot Proven experience improving and scaling email nurture programmes Experience building persona-led segmentation models Data-driven mindset with clear reporting capability Experience supporting enterprise or complex B2B offerings Strong stakeholder management and communication skills If you are ready to join our journey, please apply! Equal Opportunity Employer Enhesa is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other legally protected characteristic.