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Chief Operating Officer - Fashion Industry

Work from home Full-time role Hiring

GUAPI is a fast-scaling global premium streetwear brand, with strong traction across the US, Japan, and Europe. Known for bold design, limited drops, and cultural relevance, GUAPI is now entering a critical phase: transitioning from a fast-growing brand into a structured, scalable, and investor-ready company. Challenges You Will Solve

  • Lack of structured processes across operations, CX, and logistics
  • Improving systems between Shopify, 3PL, and internal workflows
  • Inefficient handling of preorders vs available inventory
  • Poor visibility on profitability and SKU-level performance
  • High dependency on manual work and team coordination
  • Growth initiatives not translating into consistent revenue
  • National & International growth to be fully structured

Key Responsibilities1. Operational Structure & Execution

  • Build and implement SOPs across all departments (CX, logistics, wholesale, finance)
  • Fix operational inefficiencies in:
  • Cx quality
  • inventory flow
  • preorder management
  • Ensure daily execution discipline across teams

2. Systems & Process Optimization

  • Align and optimize:
  • Shopify
  • 3PL (Quiet / Stord)
  • internal tools (Gorgias, Klaviyo, etc.)
  • Reduce manual errors (e.g., fulfillment mistakes, stock mismatches)
  • Implement scalable workflows and automation

3. Revenue Execution Support

  • Ensure growth initiatives actually translate into:
  • revenue
  • sell-through
  • Align:
  • marketing
  • wholesale
  • inventory strategy
  • Support better product drop planning (avoid cannibalization)

4. Team Management & Accountability

  • Introduce clear KPIs across all teams
  • Manage remote global team
  • Hold departments accountable for:
  • execution
  • performance
  • timelines
  • Maintain consistent quality across all departments every day.

5. Scaling Infrastructure

  • Build the internal structure required to scale from:
  • $12M → $30M+ revenue
  • Define org structure (who to hire, when, and why)
  • Reduce founder dependency in operations

6. Financial & Reporting Readiness

  • Work closely with accounting to:
  • ensure accurate monthly P&L
  • improve inventory-based COGS tracking
  • Build investor-ready reporting
  • Prepare the company for:
  • due diligence
  • potential sale or fundraising

Ideal Candidate

  • 8–15+ years in operations / COO / Head of Operations roles
  • Experience scaling fashion / e-commerce / streetwear brands
  • Strong understanding of:
  • inventory & supply chain
  • DTC + wholesale models
  • Proven ability to:
  • fix messy operations
  • build structure from chaos
  • Experience preparing companies for:
  • investment or acquisition (big plus)
  • Highly execution-focused (not just strategy)

What We Offer

  • Competitive compensation (base + performance bonus)
  • High ownership and decision-making power
  • Direct collaboration with founder & leadership
  • Opportunity to structure and scale a global brand
  • Potential long-term upside tied to company growth

Pay: From $120,000.00 per year Work Location: Remote

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