Go-To-Market Director
Job Description:
- Drive revenue growth by coordinating marketing, product, and sales teams
- Develop and maintain strategic relationships with industry associations and key partners
- Lead the end-to-end execution of GTM initiatives and marketing programs
- Oversee the development and execution of launch content and customer-facing programs
- Partner with Client Success to develop training initiatives and enhance product adoption
- Lead, mentor, and develop team members to ensure high-performance execution across GTM initiatives
Requirements:
- Bachelor’s degree in Marketing, Communications, Business, or a related field
- 7+ years in content development, product marketing, sales enablement, digital engagement optimization, or partner marketing, preferably in a B2B SaaS or construction technology environment
- Strong project management skills
- Experience managing partnerships, associations, or strategic alliances
- Data-driven mindset with the ability to analyze customer engagement trends
- Deep experience with CRM platforms, marketing automation tools, and project management software (e.g., HubSpot, Salesforce, Monday.com)
Benefits:
- Health, dental, and vision coverage
- Disability insurance
- Life insurance
- PTO
- 401(k) plan